Being official TikTok partners and having former TikTok colleagues in our team, we have unique expertise and provide our clients with full support, which can be divided into 3 parts
TikTok
Accounting, Launching and Managing
Ad campaigns
If you haven’t had experience with TikTok yet, or you don’t have enough resources to run advertising campaigns on your own — we’ll take care of everything and train your team if necessary.
Audit, Consulting and Scaling
If you’re facing scaling issues, high CPA, creatives/accounts constantly being blocked, or lack of resource to find a working strategy — we’ll audit your ad campaigns and provide tests to find the most effective strategy possible.
Full creative support
If the performance issue is related to creatives, we can help you with auditing your current creatives, finding new concepts and relevant creators for UGC content, and matching you with the right production partner if needed.
Allformance and Letyshops creative teams selected several hypotheses provided by the TikTok Creative Performance team to to test new directions based on UGC production in collaboration with the Go Creators agency
Which type of UGC creatives achieve better results?
CASE | RETAIL & ECOM
56
45
%
63
Better CPA
Better CTR
Lower CPI
%
%
Sketch / Skit
Best Performing Creative
Allformance and Letyshops creative teams selected several hypotheses provided by the TikTok Creative Performance team to to test new directions based on UGC production in collaboration with the Go Creators agency
Which type of UGC creatives achieve better results?
CASE | RETAIL & ECOM
56
45
%
63
Better CPA
Better CTR
Lower CPI
%
%
Sketch / Skit
Best Performing Creative
Advertising tools
Google Marketing Platform combines in one place digital instruments such as DoubleClick and Google Analytics 360. These tools help to plan, buy, measure and optimize your digital media and customer experience
GMP
Data Studio
data visualization
Search 360
search engine management
Tag manager 360
easy tag management
Optimize 360
site & app testing
Studio
creative studio. Home to dynamic creatives
Display & video 360
the programmatic deck
Campaign manager
plan, create & measure ads
Surveys 360
consumer insights
Google analytics 360
site & app-analytics
Analytics tools
Analytics 360
"We needed to exponentially scale placements in DV360 while maintaining the cost of FTD".
How to meet performance KPIs in DV360?
CASE | FINTECH
8
7
X
X
%
25
Scaled up campaigns
Cost of conversion decreased while simultaneously scaling the campaigns
Conversions by scaling to new geos
It’s time to achieve brand new results by synergetic use of all your automation solutions.
Doing so will give you great advantage and will skyrocket your business

Custom bidding // Cohort analysis // Auction time bidding // Dynamic Creative Optimization // Data Clean Room // Media mixing // Max Performance // Dashboarding // Predictive Analytics // Smart UAC //
Custom bidding // Cohort analysis // Auction time bidding // Dynamic Creative Optimization // Data Clean Room // Media mixing // Max Performance // Dashboarding // Predictive Analytics // Smart UAC //
Custom bidding // Cohort analysis // Auction time bidding // Dynamic Creative Optimization // Data Clean Room // Media mixing // Max Performance // Dashboarding // Predictive Analytics // Smart UAC //
Custom bidding // Cohort analysis // Auction time bidding // Dynamic Creative Optimization // Data Clean Room // Media mixing // Max Performance // Dashboarding // Predictive Analytics // Smart UAC //
Custom bidding // Cohort analysis // Auction time bidding // Dynamic Creative Optimization // Data Clean Room // Media mixing // Max Performance // Dashboarding // Predictive Analytics // Smart UAC //
Custom bidding // Cohort analysis // Auction time bidding // Dynamic Creative Optimization // Data Clean Room // Media mixing // Max Performance // Dashboarding // Predictive Analytics // Smart UAC //
50
2
3
%
x
x
increase in amount of loans
increase in av sum of loan
increase in total sum of loans
Onboard offline CRM data into ad platforms
Optimize ad campaigns based on CRM data and increase average sum of loan
3x increase in total sum of loans
Optimize media ad campaigns based on CRM data and LTV
Fintech
CASE
Digital maturity is a strategic framework developed by Google and Boston Consulting Group. It helps you to analyse where your business sits on the path to full data-driven marketing and attribution.
Digital Maturity
Our team have successful experience with DMT projects with:
+
Fintech
Real estate
Auto
E-commerce
A
Audience
Organise data to identify, understand and influence the most valuable audiences throughout the sales funnel
A
Access
Efficiently reach your identified audiences across all ad inventory types and channels, with the right levels of control
A
Assets and ads
Deliver attention-driving, intuitive experiences across digital touchpoints
A
Attribution
Accurately measure and value customer touchpoints
A
Automation
Optimise marketing operations to drive profitability and growth
5A digital maturity framework
The Digital Maturity Transformation is holistic approach to upgrade your digital marketing based on 5A digital maturity framework by Google & BCG.
+
TRANSFORMATION
Digital marketing transformation project
4
STRATEGY
Digital marketing transformation strategy - roadmap and key priorities
3
SCORING
Evaluation of client’s current maturity level
2
WORKSHOP
Goals of digital marketing transformation
1
Our team of consultants and digital experts help you manage digital maturity projects portfolio and deliver result.
SCORING
Evaluation of client’s new maturity level
5
Martech
Brandformance dashboard
Smart A/B testing groups
Manage and customize your performance toolkit the way you want
Use brandformance metrics to rate the efficiency of your performance in media
Test your campaign hypotheses on AI-assembled groups of people.
Conversion uplift
Ecometrics
Evaluate the conversion of your media on the site
Learn how powerful and influential each separate communication channel is
tools
Boost the Efficiency of Your Universal App Campaigns With Allformance
Trusted Google Ads partner to help mobile app companies of all ranges reach their target KPIs.
Learn How to Make Your Business Grow In 1 Day
Start improving your ad campaigns tomorrow. Request our assistance now and get an offer within 24 hours.
Contact Us
+371 2 7341495
Google Marketing Platform
Sales Partner
Google Marketing Platform
Certified
Dubai Silicon Oasis, DDP, Building A2, Unit 22454-01
Dubai, UAE

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